Movable Ink

Bluecore | Movable Ink

Bluecore and Movable Ink combine to enable marketers to create highly personalized, behavior-driven email campaigns with real-time contextual content, enhancing relevance, click-through rates, and revenue by integrating intelligent creative and SKU-level product recommendations triggered by dynamic product catalog changes.

Combine Bluecore's high performance behavioral emails with Movable Ink's ability to target and generate personalized content, based on contextual data at the moment of inbox delivery. Help marketers increase email relevance, click-through rates, and revenue by easily matching customer behavior with products for intelligent triggered campaigns.

Key Features

  • Easily integrate intelligent creative with 1:1 personalized behavioral emails that drive performance, increase productivity, and deliver compelling customer experiences.
  • Trigger emails based off recent changes in product catalog like price drop, low inventory, and new products.
  • Incorporate SKU-level product recommendations within triggered campaigns.